Explain work involving markets, sectors, competitors, emerging opportunities, and business feasibility.
include:
Business-model evaluation
Market and competitor research
Industry trend analysis
Opportunity identification
Explain research involving communities, customers, candidates, esports players, venue operators, employers, and other stakeholder groups.
include:
Community feedback analysis
User and audience research
Interviews and qualitative insights
Pain-point identification
Show that the research is practical and connected to decisions, products, policy ideas, recruitment, or business strategy.
include:
Translating findings into recommendations
Testing ideas before investment
Supporting operational decisions
Developing evidence-based strategies




